Project Car Road Race Hyundai Elantra

Hyundai Motor America and ARK Performance have partnered up again for the 8th consecutive year at the annual SEMA show, creating the ARK Road Racer Hyundai Elantra Concept.

The ARK Elantra Concept takes the functional and sporty lines of the Elantra sedan and infuses it with an alternate persona. Integrated flares, boasting forged racing wheels and a custom new front and rear fascia designs for an aggressive yet fully-integrated style.

“ARK Performance knows the Hyundai brand almost as well as our own,” said Michael Chong, developer of the ARK Elantra Concept. “We strive to leverage the superb product development of Hyundai engineers, building upon their expertise while offering something really special to enthusiasts. The ARK Road Racer Elantra Concept offers the specific model enhancements that our customers have come to expect from ARK.”