Project Car ARK AR550 Hyundai Genesis Sedan

To build an executive sedan capable of going head-to-head with the world’s best competition, ARK focused on combining supercharged power with a futuristic design, setting a new standard for Hyundai performance.

The exterior has been modified to accommodate larger wheels resulting in a wider stance, coupled with a lowered suspension setup that results in an overall more aggressive appearance. The interior has also been revised to provide the opulence of a private business jet.

“AR Line” exterior modifications include front and rear wide bumpers and fenders, a carbon fiber splitter and rear diffuser and AR headlights. The business jet-like interior is accomplished through Katzkin custom diamond-stitched seats and door panels.